Measure usefulness, not identity.

What we measure

Our first-party system records coarse operational information such as the visited path, referring domain, campaign parameters, language and device class after a genuine visitor interaction. Google Analytics may measure page views, sessions, engagement, scrolls and clicks, including a custom affiliate_click event when a visitor chooses a disclosed partner route.

Your analytics choice

Google advertising storage, ad personalization and Google Signals are disabled. Google Analytics storage starts denied, and its script loads only after a trusted pointer, touch, keyboard or scroll interaction. While storage is denied, Google receives cookieless measurements for aggregate modeling and cannot read or write analytics cookies. If you choose “Allow analytics,” the site remembers that preference on this device and enables privacy-limited analytics storage. “Only necessary” keeps storage denied.

Review analytics choice

What we avoid

Do not submit names, email addresses, account numbers, payment details or other personally identifiable information through tracked URLs. Analytics is not used to make gambling-outcome predictions, change partner terms or conceal affiliate relationships.

Service providers and retention

Google Analytics is provided by Google and is subject to Google's own terms and privacy controls. First-party operational records and Google Analytics records are retained only for measurement, security, quality review and lawful business reporting under their configured retention settings.